PRESSROOM

MSN selects PriceRunner as its primary comparison shopping provider in UK and France

MSN Selects PriceRunner as Its Primary Comparison Shopping Provider in UK and France


 


WESTLAKE VILLAGE, Calif.--(BUSINESS WIRE)--Oct. 2, 2006--ValueClick, Inc. (Nasdaq:VCLK) announced today that PriceRunner Europe has been chosen by MSN as the primary provider of price comparison content for MSN's shopping channel in the UK and France.


The agreement commenced on October 1, in time for the start of the Christmas shopping season.


This long-term agreement is the first pan-European deal of its kind for PriceRunner, which is a leading comparison shopping service in the UK and France and also has operations in the U.S., Sweden, Germany, Denmark and Austria.


Under the agreement, PriceRunner will supply MSN Shopping users with pricing, product specifications and reviews on a wide variety of consumer goods, including clothing and accessories, health and beauty, LCD-TVs and cameras, MP3 players and laptops, refrigerators and freezers, mobile phones and video games. MSN reaches 17.1 million unique consumers in the UK and 14.2 million in France each month, according to Nielsen//NetRatings August 2006, making MSN the second largest Internet site in both countries.


John Brewer, Director of Shopping for MSN across Europe, said, "PriceRunner's infrastructure, experience and quality makes them a great choice for MSN to work with. We will focus on technology development and moving beyond comparison shopping as it is conceived today. Having a well established provider in comparison shopping means we can develop faster, in a marketplace that all analysts report is poised for double-digit growth each year."


Carl White, Chief Executive Officer at ValueClick Europe, said: "Being selected by MSN to provide their price comparison content is a fantastic endorsement of the credibility of PriceRunner, and underlines why we already have millions of happy users in Europe. With this new partnership we will be expanding our reach to a wider audience and will be helping MSN to provide a great shopping experience to internet users."


About PriceRunner


PriceRunner is an internationally acclaimed comparison shopping engine that provides consumers with easy access to comprehensive buying information on a wide variety of products. PriceRunner aggregates product details, user and expert product reviews, retailer ratings, as well as the best available prices in one convenient location. PriceRunner distinguishes itself from other comparison shopping engines by including prices from both online and offline retailers, providing consumers with the broadest price comparisons, and always lists the lowest price first. PriceRunner's goal is to provide consumers with the ability to make an informed and confident buying decision. PriceRunner is a ValueClick, Inc. company. For more information: www.pricerunner.com.


About ValueClick, Inc.


ValueClick, Inc. (Nasdaq:VCLK) is one of the world's largest online marketing companies, offering comprehensive and scalable solutions to deliver cost-effective customer acquisition for advertisers and robust revenue streams for publishers. ValueClick's performance-based solutions allow customers to reach their potential through multiple online marketing channels, including affiliate and search marketing, display advertising, lead generation, ad serving and email technology, and comparison shopping. ValueClick brands include Commission Junction, ValueClick Media, Mediaplex and PriceRunner. For more information, please visit www.valueclick.com.


About MSN and Windows Live


MSN attracts more than 465 million unique users worldwide per month. With localized versions available globally in 42 markets and 21 languages, MSN is a world leader in delivering compelling programmed content experiences to consumers and online advertising opportunities to businesses worldwide. Windows Live, a new set of personal Internet services and software, is designed to bring together in one place all the relationships, information and interests people care about most, with enhanced safety and security features across their PC, devices and the Web. MSN and Windows Live will be offered alongside each other as complementary services. Some Windows Live services entered an early beta phase on Nov. 1, 2005; these and future beta updates can be found at http://ideas.live.com. Windows Live is available at http://www.live.com. MSN is located on the Web at http://www.msn.com. MSN worldwide sites are located at http://www.msn.com/worldwide.ashx.


About Microsoft


Founded in 1975, Microsoft (Nasdaq:MSFT) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. Microsoft, Windows Live and MSN are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries. The names of actual companies and products mentioned herein may be the trademarks of their respective owners.


This release contains forward-looking statements that involve risks and uncertainties, including, but not limited to, ValueClick's ability to successfully integrate its recently completed Fastclick and Webclients acquisitions, trends in online advertising spending and estimates of future online performance-based advertising. Actual results may differ materially from the results predicted, and reported results should not be considered an indication of future performance. Important factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements are detailed under "Risk Factors" and elsewhere in filings with the Securities and Exchange Commission made from time to time by ValueClick, including: its Annual Report on Form 10-K filed on March 31, 2006 and amendment to its Annual Report on Form 10-K/A filed on April 21, 2006; its current report on Form 8-K filed on February 27, 2006; recent quarterly reports on Form 10-Q and Form 10-Q/A; other current reports on Form 8-K; its amended registration statement on Form S-4 filed on September 27, 2005; and its final prospectus on Form 424B3 filed on September 28, 2005. Other factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements include, but are not limited to, the risk that market demand for online advertising, and performance-based online advertising in particular, will not grow as rapidly as predicted. ValueClick undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.


CONTACT:

ValueClick Inc.

John Ardis, 630-922-6423
pr@valueclick.com

or

MSN

The red consultancy

Rhiannon Prince, +44 20 7025 6585
Rhiannon.prince@redconsultancy.com  


SOURCE: ValueClick, Inc.