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Publishers select ValueClick Media as ad network of choice; Live365, Parade.com and ScienceDaily sign representation agreements

Publishers Select ValueClick Media as Ad Network of Choice; Live365, Parade.com and ScienceDaily Sign Representation Agreements


 


WESTLAKE VILLAGE, Calif.--(BUSINESS WIRE)--April 26, 2006--ValueClick, Inc. (Nasdaq:VCLK), one of the world's largest integrated online marketing companies, today announced that its ValueClick Media division has signed publisher representation agreements with three premier Internet sites: Live365; Parade.com; and ScienceDaily. Under the agreements, these publishers will gain access to ValueClick Media's national online sales force, industry leading publisher interface, and its relationships with large national advertisers and interactive agencies.


These new publishers further enhance ValueClick Media's display advertising network, one of the industry's broadest and most effective online media networks. They also expand ValueClick Media's ability to provide advertisers with in-depth sponsorships, pre-roll video and rich media campaign opportunities, and strengthen its popular Music & Radio, News & Reference, and Science & Nature content channels.


"We're thrilled to include these premier properties as part of the rapidly growing ValueClick Media network and have already begun to capitalize on the potential of these partnerships," said Jeffrey Hirsch, senior vice president, business development for ValueClick, Inc. "These publishers complement our growing stable of quality content sites, giving advertisers highly flexible targeting and creative options not available on other networks."


ValueClick Media advertisers can purchase advertising on these sites individually or as part of a larger media plan, which is typically comprised of a select group of high-profile single site opportunities as well as any of ValueClick Media's 18 content channels. ValueClick Media reaches more than 68 percent of the U.S. Internet audience via over 13,500 Internet sites.


About Live365


With thousands of stations and more than three million monthly listeners and growing, Live365 is the world's largest Internet radio community, offering radio listeners an unparalleled choice in music and other audio content. Its network spans myriad genres and attracts trendsetting DJs and fans who are tech-savvy and passionate about music.


About PARADE


Parade.com is the online home of PARADE magazine, the most widely read magazine in America. Reaching 79 million consumers in 34 million households with a unique mix of cover stories, articles and columns, PARADE is among the best-read sections in more than 360 of the top U.S. Sunday newspapers.


About ScienceDaily


ScienceDaily is one of the leading science news and educational online destinations. The award-winning Web site brings readers breaking news about the latest discoveries in everything from astrophysics to zoology. Stories are integrated with encyclopedia articles, videos, book reviews, and additional content to provide a wealth of relevant information.


About ValueClick Media


ValueClick Media is one of the largest and most effective online advertising networks, reaching over two-thirds of U.S. Internet users across more than 13,500 quality sites. Offering innovative solutions to advertisers through its advanced display and lead generation platforms, ValueClick Media leverages its expertise, scale, extensive targeting capabilities, and market-leading optimization technology to accomplish both direct response and brand marketing objectives. For publishers, ValueClick Media offers comprehensive solutions to earn the highest revenue for their available advertising inventory. Underlying all of ValueClick Media's solutions is an experienced, responsive customer support team dedicated to helping advertisers and publishers achieve online advertising success. For more information, please visit www.valueclickmedia.com.


About ValueClick, Inc.


ValueClick, Inc. (Nasdaq:VCLK) is one of the world's largest integrated online marketing companies, offering comprehensive and scalable solutions to deliver cost-effective customer acquisition for advertisers and significant revenue for publishers. Through its individual brands, ValueClick's performance-based solutions allow advertisers and publishers to reach their potential through all online marketing channels, including display advertising, affiliate marketing, lead generation, search, e-mail, and comparison shopping. ValueClick brands include Commission Junction, HiSpeed Media, Mediaplex, PriceRunner, ValueClick Media, and Webclients. For more information, please visit www.valueclick.com.


This release contains forward-looking statements that involve risks and uncertainties, including, but not limited to, ValueClick's ability to successfully integrate its recently completed Fastclick and Webclients mergers, trends in online advertising spending and estimates of future online performance-based advertising. Actual results may differ materially from the results predicted, and reported results should not be considered an indication of future performance. Important factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements are detailed under "Risk Factors" and elsewhere in filings with the Securities and Exchange Commission made from time to time by ValueClick, including: its Annual Report on Form 10-K filed on March 31, 2006 and amendment to its Annual Report on Form 10-K/A filed on April 21, 2006; its current report on Form 8-K filed on February 27, 2006; recent quarterly reports on Form 10-Q and Form 10-Q/A, other current reports on Form 8-K; its amended registration statement on Form S-4, filed on September 27, 2005; and its final prospectus on Form 424B3 filed on September 28, 2005. Other factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements include, but are not limited to, the risk that market demand for online advertising, and performance-based online advertising in particular, will not grow as rapidly as predicted. ValueClick undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.


CONTACT:

ValueClick, Inc.

Ronda Grech, 1-818-575-4511 (Media)
rgrech@valueclick.com

Gary J. Fuges, CFA, 1-818-575-4677 (Investor Relations)


SOURCE: ValueClick, Inc.