Press Releases

November 6, 2013 |  Westlake Village, CA


Edelman to Help Digital Marketing Leader with Corporate Marketing and


Thought Leadership


WESTLAKE VILLAGE, Calif.--(BUSINESS WIRE)--


ValueClick,


Inc., one of the world's largest integrated online marketing


companies, today announces that it has retained Edelman


as its PR agency of record. The agency will be responsible for managing


media relations, influencer engagement and corporate communications.


"We are very pleased to have Edelman support us as our agency of


record," said
Scott Eagle, chief marketing officer of ValueClick. "As a


digital advertising company that drives massive incremental growth for


leading brands in every industry, we will be partnering with Edelman to


help advance the entire digital category through powerful industry


research and thought leadership. Edelman is the ideal partner to help us


tell that story."


Since its founding 15 years ago, ValueClick has led the industry in the


development of innovative marketing approaches designed to bring genuine


results and accountability to digital marketing. The company has


developed technology that allows brands to deeply engage with their


audiences. This gives ValueClick an ideal vantage point from which to


drive profound results for its clients as well as deliver key insights


and perspective to a digital industry searching for new strategic ideas


and greater accountability.


"Senior marketers constantly tell us that their biggest challenge is


building deep connections with their target audience of prospects and


customers," said Eagle. "ValueClick, Inc. has developed a revolutionary


engagement platform that uses a unique proprietary mix of online and


offline data combined with patented personalization technology to power


one-to-one marketing engagement at scale. Now is the perfect time to


tell our story and demonstrate the profound and proven impact we have on


our clients' businesses."


"While not a household word like Google or Facebook, ValueClick works


with many of the world's most important brands and companies and also


has a major impact on their success. They are an integral strategic


partner to the majority of retailers, car manufacturers, mobile


carriers, electronics manufacturers, restaurants — and the list goes


on," said
Michael Kuczkowski, general manager of
Edelman San Francisco.


"We look forward to helping the company evangelize its story and advance


thinking in the industry."


About ValueClick


ValueClick, Inc. (NASDAQ: VCLK) is one of the world's largest digital


marketing companies. Through a unique combination of data, technology


and services, ValueClick increases brand awareness and drives customer


acquisition at scale for the world's largest advertisers, and maximizes


advertising revenue for tens of thousands of online and mobile


publishers. The Company is based in Westlake Village, California, and


has offices in major advertising markets worldwide. For more


information, please visit www.valueclick.com


About Edelman


Edelman is the world's largest public relations firm, with 67 offices


and more than 4,800 employees worldwide, as well as affiliates in more


than 30 cities. Edelman was named Advertising Age's top-ranked PR firm


of the decade in 2009 and one of its "A-List Agencies" in both 2010 and


2011; Adweek's "2011 PR Agency of the Year;" PRWeek's "2011 Large PR


Agency of the Year;" and The Holmes Report's "2013 Global Agency of the


Year" and its 2012 "Digital Agency of the Year." Edelman was named one


of the "Best Places to Work" by Advertising Age in 2010 and 2012 and


among Glassdoor's top ten "Best Places to Work" in 2011 and 2012.


Edelman owns specialty firms
Edelman Berland (research), Blue


(advertising), BioScience Communications (medical communications), and


agencies Edelman Significa (Brazil), and Pegasus (China). Visit http://www.edelman.com


for more information.





Edelman
Rebecca Neufeld, 203-856-1488
Rebecca.Neufeld@Edelman.com


Source: ValueClick, Inc.



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