Why restaurants need a unified view of their customers

Customer interactions are becoming more digital every day. This causes challenges for restaurant marketers, figuring out how to account for touchpoints across locations and franchise networks, including pickup and deliver apps. 

To be successful, you need to understand how the customer interacts across touchpoints with your restaurant. We partnered with Nation's Restaurant News and Informa Engage to help you understand gaps and opportunities and how to optimize every interaction for one more visit and one more dollar.

See the infographic